4.8+ rating · 2.5M+ review requests sent

Get more 5-star reviews for your mortgage business

TrueReview texts and emails every client after their loan closes, follows up for you, and drafts replies to your reviews.

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Real estate

Review software for every part of real estate

Pick your business type to see how TrueReview fits the way you work.

Mortgage brokers

Get more 5-star reviews after every closed loan.

Learn more

Home inspectors

Get more 5-star reviews after every inspection.

Learn more

Apartment communities

Get more 5-star reviews from your residents.

Learn more

Property management

Get more 5-star reviews from residents.

Learn more
Mortgage broker review sites

Grow reviews on the sites borrowers check first

See your reviews from Google, Zillow, Facebook and more in one dashboard, and send clients to the sites that matter most for your business.

View all review sites

Connects with your CRM through Zapier

View all integrations
Features

Get more 5-star reviews for your mortgage business

Everything you need to ask, follow up and reply, for every loan officer on your team.

SMS review request from Keystone Home Loans sent to a client after closing

Send SMS & email review requests

Import clients from a CSV, add them one at a time, or send review requests automatically from the tools you use. Personalized texts and emails go out with automatic follow-ups.

Google search results showing a real estate business with 5-star reviews

Rank higher on Google and win more borrowers

A steady flow of positive Google reviews helps your mortgage business show up higher in local search, builds trust with home buyers and sets you apart from other lenders nearby.

AI-drafted reply to a Keystone Home Loans review in the TrueReview dashboard

See your reviews and reply with AI

Manage reviews from Google, Facebook and TrueReview in one dashboard. Get an AI-drafted reply for each review, make it your own and post it in seconds.

Try it for yourself

We'll text you an example review request, so you can see exactly what your customers get.

Demo sent!
Please add a valid phone number.

Msg & data rates may apply. US & Canada only. By submitting your number, you agree to receive SMS messages from TrueReview. Text STOP to opt out.

Insights

See how your team is doing

See every response, the themes behind it and how customer experience is trending.

Request timeline showing emails opened, survey submitted, website clicked and a request to be contacted

Track every request

See when each customer opened your request, clicked a review site, sent feedback or asked to be contacted.

AI feedback summary of common customer concerns

AI feedback summary

Get AI-powered insights into common customer concerns and trends, so you can spot key issues and improve your service.

Customer Experience Index showing positive versus negative experiences

Customer Experience Index

Track the share of positive versus negative experiences and see how customer satisfaction trends over time.

How it works

How it works for mortgage brokers

From closing day to 5-star review, automatically.

Step 1

Connect the tools you use

Link HubSpot, Keap, Salesforce or another CRM through Zapier, or import clients from a CSV.

Step 2

A loan closes

When a loan funds or closes, TrueReview sends the client a review request by text or email.

Step 3

Clients leave a review

They pick Google, Zillow or another site you choose, or send you feedback.

Step 4

Reply and track

Reply with AI, follow up on feedback and watch your reviews grow.

Start My Free TrialRequest a Demo

14 days free. Cancel before it ends and you're never charged.

Built in

More built in

Everything else that helps you learn from customers and follow up.

Track every request

See who opened your request, clicked a review site or sent feedback.

AI review replies

Get an AI-drafted reply for every review and post it from your dashboard.

A verified sending number

Every business gets a toll-free sending number, verified with the carriers before your first text.

Review monitoring

Track reviews from Google, Zillow, Facebook and other sites in one place.

Automatic follow-ups

Clients who don't respond get up to three follow-ups by text or email.

Client feedback

Clients can send private feedback, and it lands straight in your inbox.

Real customer results

What happens when you ask every customer

Real results from businesses that send review requests with TrueReview.

Classic Bakery
130 to 3,100+
Google reviews
5-star rating

“One of the most valuable out-of-the-box software solutions we have ever used.”

Areen Movsessian, Owner
New Life Foot and Body Spa
+557
new Google reviews
100% increase
5-star rating

“Integrates with our systems and dramatically improved reputation for my client”

Grant P., Marketing Manager
I Love To Drive
+630
new Google reviews
250% increase
5-star rating

“Loving this product! Customers are finally leaving reviews after sending them the TrueReview link!”

Mindy Collett, Owner
Connect your app

Automate review requests from the tools you use

Trigger personalized review requests when a loan closes or a client reaches a key milestone.

Native integration

Zapier

Connect thousands of apps without code and send review requests automatically after a sale, job or appointment.

Premium

TrueReview API

Build your own integration with customers, requests and webhooks.

See all integrations
Pricing

Pick the plan that fits your business

Every plan starts with a 14-day free trial. Compare plans to see everything each one includes.

YearlySave 40%Monthly
Starter
$29/mo$49
Billed annually at $348/year. You save $240.
Start free trial
What you get
  • 250 review requests/mo
  • Email requests with a 3-step follow-up
  • 1 location and 1 campaign
  • Monitors up to 3 review sources
  • Embed and floating review widgets
  • 5 AI reply suggestions/mo
  • Chat and phone support, plus live demos
Most popular
Small Business
$59/mo$99
Billed annually at $708/year. You save $480.
Start free trial
Everything in Starter, plus
  • 500 review requests/mo
  • SMS requests with email follow-ups
  • Monitors up to 5 review sources
  • Review Radar and automated review replies
  • AI Review Response Generator
  • AI-powered auto tagging
  • Add 1 teammate
Premium
$179/mo$299
Billed annually at $2,148/year. You save $1,440.
Start free trial
Everything in Small Business, plus
  • 2,500 review requests/mo
  • Multi-step SMS and email campaigns
  • 5 locations included, add more anytime
  • Unlimited campaigns and teammates
  • All supported review sources
  • API access, plus Make and Integrately
  • Tag Insights and location cloning
Starter
$49/mo
Billed monthly. Switch to yearly to save $240/year.
Start free trial
What you get
  • 250 review requests/mo
  • Email requests with a 3-step follow-up
  • 1 location and 1 campaign
  • Monitors up to 3 review sources
  • Embed and floating review widgets
  • 5 AI reply suggestions/mo
  • Chat and phone support, plus live demos
Most popular
Small Business
$99/mo
Billed monthly. Switch to yearly to save $480/year.
Start free trial
Everything in Starter, plus
  • 500 review requests/mo
  • SMS requests with email follow-ups
  • Monitors up to 5 review sources
  • Review Radar and automated review replies
  • AI Review Response Generator
  • AI-powered auto tagging
  • Add 1 teammate
Premium
$299/mo
Billed monthly. Switch to yearly to save $1,440/year.
Start free trial
Everything in Small Business, plus
  • 2,500 review requests/mo
  • Multi-step SMS and email campaigns
  • 5 locations included, add more anytime
  • Unlimited campaigns and teammates
  • All supported review sources
  • API access, plus Make and Integrately
  • Tag Insights and location cloning
Not sure which plan? Help me choose

14 days free. Cancel before it ends and you're never charged.

Compare all plans and features
FAQ

Mortgage broker review questions, answered

How can my mortgage business get more Google reviews?

Ask every client after closing. TrueReview sends a text or email review request automatically, with follow-ups for clients who don't respond.

Yes. Connect HubSpot, Keap, Salesforce and thousands of other apps through Zapier, or import clients from a CSV.

Yes. Send by text, email or both, from a verified sending number, with up to three automatic follow-ups.

Plans start at $49/mo, or $348/yr billed annually. Small Business is $99/mo ($708/yr) and Premium is $299/mo ($2,148/yr). Compare plans on the pricing page to see what each one includes.

Yes. Get an AI-drafted reply for each review, edit it if you like and post it from your dashboard.

Google, Zillow, Facebook or any other review site you add.

Yes. Embed a review widget with your Google, Zillow or other reviews on any page of your site.

Yes. Add your loan officers as teammates, and send each request from the right person or office.

STOP replies are honored automatically, and clients who opt out are skipped in every future send.

Yes. Every plan starts with a 14-day free trial that includes 250 review requests.

Keep exploring

Real estate

Get more 5-star reviews after every closing.

Learn more

Automated review requests

Ask every client automatically from the tools you use.

Learn more

Zillow review widget

Show your Zillow reviews on your website.

Learn more

SMS review requests

Text clients your review link after closing.

Learn more
Get started

Grow your mortgage business with 5-star reviews

Try TrueReview free for 14 days and start asking every client for a review.

Start my free trialRequest a demo

14 days free. Cancel before it ends and you're never charged.