Salesforce integration

Get more Google reviews from closed Salesforce opportunities

Connect Salesforce to TrueReview through Zapier. When an opportunity or case is closed in Salesforce, your customer gets a Google review request by text or email, with follow-ups if they don’t respond.

Salesforce
Record field updated
Zapier
Zap runs automatically
TrueReview
Review request sent
New Google review
From a happy customer
5-star rating4.8+ rating · 2.5M+ review requests sent
What you can automate

Turn closed Salesforce opportunities into 5-star reviews

Use Salesforce’s Updated Field on Record or Updated Record trigger in Zapier with these TrueReview actions.

Send review or survey request

Send a Google review request or a customer survey by SMS or email when a field changes on a Salesforce record, like an opportunity moving to Closed Won.

Create contact

Add the customer’s name, phone number and email from Salesforce to TrueReview, so your contact list stays in sync without imports.

Track every request

See which customers opened, clicked and left a review, and follow up from one TrueReview dashboard.

Fine-tune your Zap

Customize your Salesforce automation

Add filters and delays in Zapier so review requests go out exactly when you want.

Add a filter

Only send a request when the record meets your conditions, like a Closed Won stage or a contact with a phone number on file.

Learn about Zapier filters

Add a delay

Wait a few hours or until the next day before the request goes out, so it reaches your customer at the right moment.

Learn about Zapier delays

Need help setting up your integration?

Book a demo call and we’ll walk you through connecting your account, step by step.

Book a demo
Smart automation

Smart automation without the guesswork

Repeat Salesforce customers won’t be asked over and over. You decide when and how often TrueReview follows up.

Resend rules

Decide whether to resend to the same phone number or automatically skip repeat contacts.

Timing filters

Only resend if the customer was last contacted a set number of days or months ago.

Interaction filters

Only resend if the customer didn’t engage with the original request, such as not clicking or not leaving a review.

How it works

How to connect Salesforce to TrueReview

Set it up once in Zapier. No code needed.

Step 1

Connect both apps in Zapier

Sign in to Zapier and connect your Salesforce and TrueReview accounts.

Step 2

Trigger on a field change

Choose the Salesforce Updated Field on Record trigger, pick the object and field to watch, such as an opportunity’s stage, and add TrueReview’s Create Request action. Then map the customer’s name, phone and email.

Step 3

Reviews start coming in

Turn the Zap on. Every record that meets your conditions now sends a review request by SMS or email, with follow-ups based on your rules.

Real customer results

What happens when you ask every customer

Real results from businesses that send review requests with TrueReview.

Classic Bakery
130 to 3,100+
Google reviews
5-star rating

“One of the most valuable out-of-the-box software solutions we have ever used.”

Areen Movsessian, Owner
New Life Foot and Body Spa
+557
new Google reviews
100% increase
5-star rating

“Integrates with our systems and dramatically improved reputation for my client”

Grant P., Marketing Manager
I Love To Drive
+630
new Google reviews
250% increase
5-star rating

“Loving this product! Customers are finally leaving reviews after sending them the TrueReview link!”

Mindy Collett, Owner
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FAQ

Salesforce integration questions, answered

Through Zapier. Connect your Salesforce and TrueReview accounts in Zapier, choose the Updated Field on Record trigger for the object and field you want to watch and TrueReview’s Create Request action, then turn the Zap on.

No. The connection is built in Zapier without code.

As soon as Zapier picks up the field change. If you’d rather wait, add a Zapier Delay step to send the request a few hours or a day later.

Yes. TrueReview sends review requests by SMS or email.

Only if you want them to. Resend rules, timing filters and interaction filters let you skip repeat contacts or wait a set amount of time before asking again.

Yes. Add a Zapier Filter step so the Zap only runs when the record meets conditions you set, such as a Closed Won stage or a contact with a phone number on file.

Google, Facebook and the other review websites you add to TrueReview, including your own custom review links.

Get started

Turn closed Salesforce opportunities into review requests

Try TrueReview free for 14 days. Connect Salesforce through Zapier and send review requests automatically.

14 days free. Cancel before it ends and you're never charged.