Before heading out to a new restaurant, hiring a contractor, or buying a new product, what are consumers doing first? They’re checking Google reviews. Research conducted by the customer service startup Dixa in 2022 shows that a whopping 93% of customers read online reviews before making a purchase. This makes Google reviews a game changer for lead generation.
At this point, you may be asking yourself "How do I see my Google reviews?" Fortunately, Google makes that process very straightforward whether you’re on a desktop or your phone. With help from TrueReview, learn why and how managing those reviews matter.
From here, you'll see your business reviews. If you're signed in as your business, you can reply to them.
You can view and reply to reviews when you’re signed in as your business just like you would on a desktop.
Replying to reviews is a way to nurture a positive relationship with your customers. Whether the reviews are positive or negative, consumers want to see companies engage with the public.
When someone gives you a complement in person, you’ll likely say thank you. Extend that same courtesy to online reviews. When a customer has something kind to say, be sure to tell them thanks. This can help further cement the positive impression received by the person who left your review. Not to mention it will also make your brand appear more friendly to anyone researching your reviews before making a purchase!
When a customer shares a grievance with you in person, you would hopefully address it respectfully. Again, extend that same courtesy to online reviews. There is a small chance that by being proactive in your response, you can actually convince the customer to edit or remove their negative review. However, even if this doesn’t happen, the way you respond could have a positive impact on any prospective customers who are reading the negative review.
Staying up to date with our own reviews helps to ensure a business’s rating is accurate with our current opinions. You may want to review the ratings you’ve left from months or even years ago. The process for the desktop and your phone are nearly identical.
There are many places where you can find reviews. However, Google reviews are the most critical because consumers are far more likely to read those compared to other sites like Yelp or Tripadvisor. ReviewTrackers data from 2022 shows that roughly two thirds of customers say they are likely to check Google reviews before visiting a physical business location.
Staying on top of your Google reviews will help you maintain a positive reputation where you are most likely to be seen.
For small business owners, public customer feedback directly affects traffic, ROI, and business revenue. When businesses garner negative reviews, consumers notice. As mentioned before, replying to both bad and good reviews shows potential customers that you are engaged. In fact, Google advises engagement with a number of tools through Google My Business.
But what if you're just not getting customer feedback?
You may know how to see Google reviews, but that’s not very helpful if customers aren't leaving reviews. Finding your business is the first most crucial step. Make sure your business is listed on Google. You should also encourage your customers to leave reviews.
Maybe you're getting reviews, but find managing reviews across multiple sites overwhelming. This is where TrueReview comes into play.
With our segmented review-gathering tools, you will maximize your potential for positive reviews and thus more revenue. TrueReview's services help you:
Don't get slowed down by hunting for your business's reviews on multiple websites. Let TrueReview be your one-stop shop review management.
Stay updated on your reviews and respond to customers quickly. This is directly correlated to increased business revenue.
With TrueReview's help, watch your business soar to the top of Google search rankings.
Get more online reviews on any online review site using our automated review system.
We're excited to announce that TrueReview was placed in the 2023 Review Management Software Shortlist as an Emerging Favorite by Capterra! 🎉
Don't know how to see your Google reviews? Learn how to view, maintain, and get the most out of your business with excellent Google reviews.